Early 1900sA Jeweller on Rue de France
Yacoub I opens a gold and jewellery trading business in Alexandria’s Rue de France jewellery district. These Kourouian family photographs were taken in the years after.
From a family gold trade to Goldady
A family’s working life in gold, from a business in Alexandria’s Rue de France jewellery district to a platform for buying, selling and vaulting gold bullion.
A family in the gold trade
1945A Royal Decree
A Royal Decree bestows on Youssouf A. Youssoufian, a fine jeweller from Alexandria, the title of Supplier to the Court of His Majesty King Farouk I.
1969The Youssoufian store
Yacoub II buys the Joseph & Alfred Youssoufian jewellery store.
1990sLearning the trade
A young Rafy is initiated into the family business at his father’s store, Youssoufian.
2020Goldady begins
Rafy founds Goldady, a gold investment platform. The start-up graduates from the AUC V Lab accelerator program.
PresentThe account is digital. The gold is not.
From generations of experience to technology built for the future, Goldady provides a digital platform for buying, selling, vaulting and securely storing physical gold bullion.
Buy
Buy 24K investment gold in the app, from 1 gram.
Sell
Sell your gold balance and cash out to your bank account.
Vault
Every gram you buy is backed by physical bars, vaulted with EgyCash and insured.
How vaulting works
Regulated, audited & insured
- Licensed by GAFIGeneral Authority for Investment
- Vaulted with EgyCashEgyCash is co-owned and supervised by the Central Bank of Egypt
- Insured by Delta InsuranceReinsured by Lloyd’s of London
- Hallmarked 24K GoldEgyptian Hallmark & Weights Authority
Meet the Founding Team
Rafy Kourouian
Co-Founder, CEO
Rafy brings over two decades of leadership in finance, data-driven markets, and consultancy to Goldady. As former MENA CEO of ISI Emerging Markets, a division of Euromoney Institutional Investor, and founder of Eastern Oracle Consultancy, Rafy developed a vast regional network and deep expertise in Middle Eastern economics. With years of experience navigating global financial markets, Rafy has built an extensive network and deep insight into the region’s financial landscape. His vision for Goldady stems from a passion for making gold investment secure, accessible, and efficient.
Antonio Monteiro
Co-Founder, CTO
Antonio is a visionary IT executive with a focus on driving growth and innovation in high-performing companies. With leadership roles at renowned companies like Thomson Reuters, Euromoney Institutional Investor, and R.R. Donnelley, Antonio has consistently delivered high-performance IT solutions. He brings that product and strategy experience to keeping Goldady’s platform secure and up to date for investors.
A.J. Mekky
Co-Founder, CDO
Ahmed J Mekky, also known as AJ, is an award-winning design strategist with over 18 years of experience helping businesses grow through strategic design and exceptional brand experiences. His expertise spans graphic, brand, and UI/UX design, having worked with global giants like Bayer, Microsoft, and Visa. AJ’s passion for impactful design shapes Goldady’s platform, keeping it simple and easy to use for gold investors.
The story continues
Open a Goldady account and own your first gram of gold.
Get in Touch
Our team is ready to support you and answer your questions
Our office
Inside the AUC Greek Campus, Downtown Cairo
171 El Tahrir Street, AUC Greek CampusBab El Louk, Tahrir, CairoRegular Working Hours
When our support desk is staffed
Monday-Friday11:00 AM-08:00 PM
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